Ruth Bader Ginsburg at Harris

Harris Public Policy Branding

The University of Chicago Harris School of Public Policy had a new dean and bold new vision for what a policy school could do. They hired my team to develop a distinctive new visual identity, messaging, and launch materials that communicated their data-driven approach to doing good and getting things done.

Wishbook Fundraising Campaign

How did One Hope United turn a time-consuming toy drive into a revenue-generating fundraiser, without compromising on the mission? Building on audience insights, we created emotional connections with donors that resulted in real dollars for the organization—and better yet, meaningful impact on the children and families they serve.